RETAIL & LIFESTYLE DESTINATIONS
Dana Point Harbor
ACE supports Dana Point Harbor’s tourism efforts throughout its revitalization with a strategic PR and social media program that keeps the destination top of mind for visitors and locals alike. By promoting the harbor’s coastal charm, seasonal events, and local businesses, ACE reinforces its identity as a premier Southern California getaway—driving visitation, supporting the local economy, and building excitement for what’s next.
1.6K+
PRESS CLIPS
75K+
SOCIAL MEDIA
ENGAGEMENTS
22M+
MEDIA IMPRESSIONS
ACE leads social media strategy and management for all Dana Point Harbor channels.
SOCIAL MEDIA
When revitalization construction temporarily reduced public parking, ACE launched a campaign encouraging guests to use alternative transportation, anchored by a social media giveaway featuring a Hobie Shoreline E-Bike as the grand prize. The team produced an onsite content session to create an engaging reel that successfully promoted the initiative and drove participation.
PR & SOCIAL MEDIA COLLABORATION
Annually ACE collaborates with Dana Point Harbor to promote Holidays at the Harbor, which features a themed light display, Boat Parade of Lights, photos with Santa and family-friendly seasonal activities. ACE’s campaign strategy includes a PR program, social media content plan and strategic paid Meta campaign.
