PUBLIC SECTOR
Yardtopia
Yardtopia is an ongoing initiative from Irvine Ranch Water District that encourages Southern California homeowners to create beautiful, functional and water-wise outdoor spaces. Designed to inspire sustainable landscaping practices through approachable, real-life examples, the program demonstrates how small changes, from refreshing a patio with drought-tolerant plants to reimagining an entire backyard, can transform any outdoor space into a personal Yardtopia.
The ACE Agency leads the program’s influencer marketing strategy, developing authentic partnerships with Orange County creators whose lifestyles naturally align with gardening, DIY projects, family living and home improvement. By showcasing achievable outdoor transformations through trusted local voices, ACE helps educate homeowners on the benefits of water-wise landscaping while inspiring audiences to create outdoor spaces that are both beautiful and environmentally responsible.
197K+
VIEWS
4K+
ENGAGEMENTS
15
INFLUENCERS
PUBLIC RELATIONS
The ACE Agency oversees every aspect of the Yardtopia influencer program, including creator sourcing and vetting, negotiations, agreements, creative direction, content approvals and performance reporting. The program intentionally partners with creators throughout Irvine and Orange County, ensuring content feels locally relevant while highlighting the many ways homeowners can embrace water-wise living.
Each collaboration is rooted in authentic storytelling, inviting influencers to share their own interpretation of a Yardtopia, whether through a drought-tolerant backyard, a thoughtfully designed patio, a family-friendly outdoor retreat or a DIY gardening project. Through collaborative Reels and supporting social content, creators demonstrate that sustainable landscaping does not require a complete transformation. Instead, they show how simple, intentional updates can create meaningful change while inspiring audiences to rethink how they use and enjoy their outdoor spaces. This approach reinforces Yardtopia’s mission of making water-wise landscaping feel approachable, attainable and rewarding for
homeowners across Southern California.
